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5 Design Approaches to start a New Creative Project
from Design Thinking, Design Driven Innovation to Speculative Design
First and Foremost
Expansion of the word “Design”
Recently, the word “design” goes beyond traditional product and communication realms. People expect that design plays the role of more socio-technical interventions such as experiences, services, and social innovations.
Furthermore, it will be extended to ultimately interdisciplinary layers such as culture, policy, and society as CMU’s Transition Design mentions. It was also an innovative event that the UK Policy Lab was established under the government office in 2014 to brings open and people-centered design approaches to policy-making.
Also, the purpose of design is not only solving the problem, which is just in front of us. Speculative Design is the new field of design which aims to propose problems of the future introduced in the book Speculative Everything. Additionally, according to the rise of demand to make planetary visions such as the SDGs, how to deal with wicked problems and bridge to the sustainable future is starting to become a big topic for designers in the 21st century.
Based on these two axes, I organized current horizons in design theory. Especially I originally paid attention to Transition Design, which declares to design people’s values on a societal scale. This ultra-large-scale design theory suggests a new role of the designer in the 21st Century as the result of the expansion of the scope of design.
