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8 Simple Steps that make for a Successful Web Design Process
The modern web design process is where art, technology, and psychology meet and it evolves over time as new trends emerge. It is a mix of technical acumen, cognizance of HCD (Human-Centered Design), and an eye for art. If this process is executed well, your visitor’s attention and conversion to a customer will increase promptly.
“Your website is the center of your digital eco-system, like a brick and mortar location, the experience matters once a customer enters, just as much as the perception they have of you before they walk through the door.” — Leland Dieno, Digital Marketing Administrator at Agency Media
By focusing on your company’s purpose, the intent of your brand, and quality UX, you can build an appealing story to attract & maintain people’s attention. The key is to follow a process that aligns with the overarching strategy of your business. Good web design offers more than just intriguing aesthetics: it helps people to understand the product, company, and branding through a variety of indicators.
As there are 7 essential principles of web design towards creating that appeal, there is also a set process to implement those principles.
1. Goal Identification & Discovery
The initial stage where the designer and client meet to deeply understand the user’s problems and define the shared goals. Questions that come into play are:
- Who is the target audience?
- What should they expect to see when they arrive at our website?
- What is the primary purpose of the website?
- What message needs…
