Using generative AI for “soloware”In an episode of Lenny’s podcast, Dharmesh Shah, co-founder of HubSpot, described the concept of “soloware”, software that you write…Nov 11, 20241Nov 11, 20241
Acing behavioral science interviewsThe recent rounds of layoffs have disproportionately affected the tech sector and “research” functions like UX and behavioral science. With…Oct 22, 2024Oct 22, 2024
The Future of Behavioral Science in Business part 3b: Making knowledge work workPost 1, post 2, and post 3a in this series.Sep 6, 2024Sep 6, 2024
The Future of Behavioral Science in Business part 3a: Help I need a job asap!About two years ago, I set out to describe what I thought the future of behavioral science would look like, using the Jobs To Be Done…Sep 6, 2024Sep 6, 2024
New Book out: Introduction to Adobe TargetApologies for having not posted on Medium in a while, I was working on my new book, Adobe Target: a Gentle Introduction for Web Analysts…May 11, 2024May 11, 2024
Published inBehavioral Design HubThe Future of Behavioral Science in Business: Part 2How does an academic field become a business discipline?Apr 13, 2022Apr 13, 2022
Published inUX PlanetQuantifying the User Experience without statisticsSay goodbye to statistical tests and use the Bootstrap insteadFeb 3, 2022Feb 3, 2022
Published inBehavioral Design HubThe Future of Behavioral Science in Business: Part 1The “Jobs to be Done” of applied behavioral scienceJan 30, 20222Jan 30, 20222
Published inTowards Data ScienceCorrelation Is Not Causation… Or Is It?How you can go beyond handwaving when talking about correlationJan 20, 2022Jan 20, 2022