Dark Patterns — The Dark Side of UX Design

Neil Nkoyock
UX Planet
Published in
3 min readJan 3, 2023

--

Unsplash Image by Sebastiaan Stam

Dark patterns are a type of user experience (UX) design that manipulate users into performing certain actions that they may not have otherwise chosen to do. These actions can range from signing up for newsletters to making a purchase. While dark patterns can be used to increase conversion rates and drive profits, they can also be dangerous as they can mislead and exploit users.

--

--

Hi, welcome to my profile. I use writing as an outlet. I get stuck in my own head a lot so I hope to get things off my chest while helping others too!