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Farewell, InVision: Shutting Down This Year
Who’s next?
InVision, a design company, will close at the end of 2024.
InVision’s CEO, Michael Shenkman, told everyone that InVision’s design collaboration services will stop by the end of 2024, and shared this news on the company’s blog. This means important things like prototypes and DSM won’t be there anymore.
InVision started as a tool for making prototypes and became famous for helping designers work together. It worked well, But as time passed, new tools came up.
Figma, a new tool, changed things. It said you don’t need different tools for UI design and prototypes. In response, InVision tried to stay in the game by introducing Freehand.
But then, Miro took over InVision’s Freehand. This was a big deal. Miro had plans for Freehand, and InVision had to face the fact that the design world was changing, and its role was not the same as before.
People using InVision need to know so they can plan. Enterprise customers will get help moving from the sales team. Others can still use InVision until the end of 2024, but they have to pay each month. Users can move their work to Miro for free.
Some users on Reddit and Hacker News think InVision didn’t do enough to grow. In 2011, InVision started and was worth $2 billion at its best time.
It got a lot of money from investors, but it couldn’t beat Figma.
InVision says ‘thank you’ to users and wants them to know the design industry is still good, even if InVision is closing.
There are a bunch of reasons why users move away and InVision is closing:
- InVision didn’t have enough features: InVision DSM, a tool for managing design systems, didn’t have all the things users wanted. Designers need a good system tool, and InVision didn’t have enough, making it less helpful.
- InVision didn’t work well with Sketch: People who used Sketch, a tool for designing, had trouble using it with InVision. They couldn’t work together smoothly.
- Added things nobody wanted: Instead of giving people what they needed, InVision added things nobody asked for. This made the app confusing and messy.
