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How Can AI Enhance Product Management

Saadia Minhas
UX Planet
Published in
3 min readOct 14, 2024

Freepik

A Product Manager (PM)’s role is important in driving business outcomes by delivering value to customers.

Like other product development roles, AI has impacted the PM role. AI enables PMs to achieve their goals and produce business outcomes faster and more efficiently.

Let’s discuss three ways PMs can use AI to enhance their productivity.

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1. Decision Making

PMs are responsible for making decisions that shape the future of their products.

AI-powered tools can enhance this process by enabling PMs to sort through larger datasets that would be impossible manually.

To Identify market trends and understand user behavior, AI tools extract meaningful insights that fuel data-driven decisions.

This smart decision-making can greatly influence everything from product discovery to roadmap planning.

Example

A PM at an e-commerce company wants to identify the most promising product categories for the upcoming quarter.

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Published in UX Planet

UX Planet is a one-stop resource for everything related to user experience.

Written by Saadia Minhas

UX Design Passionate | Love to share and learn about UX design | https://uxdworld.com/

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