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How we improved user awareness of Jenius apps features — a UX Case Study
While improving the split bill feature.
Prologue: It all began when one of my co-workers showed me a UX co-creation challenge held by Jenius, one of the most popular digital banking in Indonesia under BTPN. It allowed UX enthusiasts to collaborate their ideas and designs in order to create their own brand new interactive UI/UX design of the Jenius apps to develop a better users’ engagement through UX.
So, why not give it a try.
Research Strategy
When it all comes to problem-solving, it indeed requires a suitable approach to achieve what might cause a better result. Design thinking has been a-well-known problem-solving methods among designers or early start-up. Not only did the event holder recommend teams to apply such methods but we also felt that it suits well considering it enables us to dig deeper problems and to bring all our ideas on board. This is how we planned on doing it.