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In less than ten years, traditional design will be dead — here’s how I’m building a world-class futuristic design team now!
In ten years design will be dead.

*Well not dead — just very, very different from what it is now.
‘Design’ has become a big word in the current world of user experience (UX) and user interface (UI) design.
We’re now in a different era of design where wireframes merge with coded prototypes, and ‘design’ covers a vast spectrum of tasks and disciplines –yet we still seem to be stuck in the old world of print design where work was waterfall, and each stage of a job each had its specialism.
I find design agencies, especially, fall into this old world mentality and it’s often carried over into in-house design teams too. Too often, the design is handed-off to developers and treated differently with little consideration or concern of the inner workings of either discipline.

So, why is this a problem? Separation and hand-off are bad — really bad! What happens is that the research passes notes onto the UX team. The UX team passes wireframes off to the UI team…