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Other UI principles for B2B web apps

Creating user interfaces for expert users, such as engineers or administrators, often requires additional principles on top of universal ones.

Roman Lihhavtsuk
UX Planet
Published in
4 min readJul 28, 2024

One reason is that, as a designer, your mindset is typically further removed from the end-user compared to your team’s other stakeholders, such as developers and product managers, who often have a background in engineering or other relevant industries. This can make articulating design decisions and convincing the rest of your team trickier since they are often either your potential users or industry experts.

Still, there are certain principles worth following to avoid overly complex and unintuitive interfaces. These principles can also help designers articulate and discuss their design decisions, ultimately swaying other stakeholders’ opinions.

New button is the last refuge of the incompetent

There are few things as tempting in user interface design as solving an issue by simply adding another ‘button’.

Particularly when dealing with a B2B web app’s continuous development.

However, a few sprints later, you may end up with an oversaturated user interface where a multitude of buttons and…

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Published in UX Planet

UX Planet is a one-stop resource for everything related to user experience.

Written by Roman Lihhavtsuk

Writing about in-house product design and management for B2B web apps to keep my sanity. Currently a UX Manager in cybersecurity.

Responses (2)

What are your thoughts?

dditional buttons and UI elements as quick or easy fixes

Bold font-weight is also one of popular quick fixes to make headings stand out, that can quickly oversaturate text elements and lose its original effect.

Really nice article thanks for sharing such a nice article

1