Psychological Principles Behind Effective UX Design

Matthis Rousselle
UX Planet
Published in
6 min readMar 22, 2024

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Psychological Principles Behind Effective UX Design

The intersection between psychology and UX Design is a fascinating field that offers valuable insights for creating captivating and intuitive user experiences. Understanding the workings of the human mind and users’ emotional reactions can greatly improve how we design interfaces and interact with technologies. This article delves into three fundamental psychological concepts — the Zeigarnik effect…

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